PROGRAM
Saturday, December 5 - all times in CST

9:00am – 9:05am
The Business of Launching Your Practice Welcome
Nolan Karp, MD & Ashley Gordon, MD

9:05am – 9:10am
The Aesthetic Society Welcome & Update
Herluf Lund, MD – Aesthetic Society President

9:10 – 9:15am
ASERF Welcome & Update
Luis Rios, Jr., MD – ASERF President

Contracts, Employment & Malpractice
Moderator – Gary Tuma, MD

9:15am – 9:30am
The Contract and Interview: Mastering the Meet and Greet
Gary Tuma, MD

9:30am – 9:45am
Contract: What you Need to Know – Five Key Details
Bradford Adatto, Esq.

9:45am – 10:00am
Employment and Leasing Contracts: Devil in the Details
Robert Aicher, Esq.

10:00am -10:15am
Malpractice
Susan Martin, Esq.

10:15am – 10:30am
Discussion

Finance & Accounting
Moderator –Nolan Karp, MD

10:30am – 10:45am
Top Ten Financial Planning Mistakes Plastic Surgeons Make and How to Avoid Them
Lawrence Keller

10:45am – 11:00am
Tax and Retirement Strategies
Lawrence Keller

11:00am – 11:15am
Life Insurance and Disability Insurance – Your Best Bet
Lawrence Keller

11:15am – 11:30am
Discussion

Legal and Regulatory
Moderator – Ashley Gordon, MD

11:30am – 11:45am
Introduction to Ethics
Robert Aicher, Esq.

11:45am – 12:00pm
Setting up a Corporation
Bradford Adatto, Esq.

12:00pm – 12:15pm
HIPPA – When It Applies, When It Doesn’t
Robert Aicher, Esq.

12:15pm – 12:30pm
Corporate Compliance in Medicine – What Does it Mean?
Bradford Adatto, Esq.

12:30pm – 12:45pm
Discussion

12:45pm – 1:15pm
Networking Icebreakers

Marketing
Moderator – Troy Pittman, MD

1:15pm – 1:35pm
The Secret to Instagram
Natalie Crawford, MD

1:35pm – 1:55pm
The Art of the Cosmetic Consult
Ashley Gordon, MD

1:55pm – 2:15pm
Online Marketing Tips for the Start-Up Surgeon
Ryan Miller

2:15pm – 2:35pm
Making Your Brand Stand Out in a Competitive Market / Finding Your Voice Amongst the Noise”
Troy Pittman, MD

2:35pm – 3:00pm
Discussion

Building Your Aesthetic Practice
Ashley Gordon, MD

3:00pm – 3:30pm
Building Your Aesthetic Practice
Karen Zupko

3:30pm – 3:45pm
Working Smarter, Not Harder - Tracking Your Conversion Rates
Ashley Gordon, MD

3:45pm – 4:00pm
Discussion

4:00 Adjourn

Sunday, December 6 – all times in CST

Billing and Compensation
Moderator – Ashley Amalfi, MD

9:00am – 9:15am
Working with Health Insurance: The Ins and Outs
Nolan Karp, MD

9:15am – 9:45am
Billing and the Revenue Cycle for Plastic Surgeons
Karen Zupko

9:45am – 10:00am
Plastic Surgeons and RVUs – Understanding Compensation
Nolan Karp, MD

10:00am – 10:15am
Discussion

10:15-10:35
MED Talk – My Personal Experience- Transitioning from Academics to Private Practice

Starting Your Own Practice
Moderator – Ashley Gordon, MD

10:35am – 10:55am
Transitioning out of Residency to Group Practice then to Solo Practice
Umbareen Mahmood, MD

10:55am – 11:20am
How to Write a Business Plan and Secure a Business Loan
David Sieber, MD

11:20am – 11:35am
My Thought Process Going Into Practice
Jordan Frey, MD

11:35am – 11:50am
Partnering with a Non-Plastic Surgeon
Troy Pittman, MD

11:50am – 12:05pm
Best Hiring Practices
Karen Zupko

12:05pm – 12:20pm
How to Handle Disgruntled, Disruptive Employees
Bradford Adatto, Esq.

12:20pm – 12:35pm
Discussion

12:35pm – 1:15pm
Networking Roundtables

Employed Practices
Moderator – Ashley Amalfi, MD

1:15pm – 1:30pm
Institutional Employment
Nolan Karp, MD

1:30pm – 1:50pm
Partnership: More than Just a Piece of the Pie
Brad Calobrace, MD

1:50pm – 2:20pm
Transitioning from Employee to Partner. How We Do It
Andrew Elkwood, MD

Panels – Rapid Fire
2:20pm – 2:40pm
Black Swan Panel – Facing a Pandemic
Nolan Karp, MD, Ashley Gordon, MD, David Sieber, MD, Ashley Amalfi, MD, & Umbareen Mahmood, MD

2:40pm – 2:55pm
Work Life Balance/ Burn Out
Ashley Amalfi, MD & Jordan Frey, MD

2:55pm – 3:15pm
The Aesthetic Society: How to Get Involved in The Society Leadership? Do I Want to Get Involved with Industry?
Nolan Karp, MD, Troy Pittman, MD, Ashley Gordon, MD, & David Sieber, MD

3:15pm – 3:35pm
Should I Open a MedSpa, Be a MedSpa Director and/or Offer Non-Surgical Services?
David Sieber, MD, Ashley Gordon, MD, Brad Calobrace, MD, & Troy Pittman, MD

03:35pm – 3:55pm
Making & Saving Money as a Resident
Jordan Frey, MD

03:55pm-04:30pm
Burning Questions – Ask Us Anything: Faculty Roundtables

4:30pm
Adjourn