MARKETING

607 Comparing KPIs: Unraveling Key Performance Indicators for Evaluation Profitability in Plastic Surgery Practices versus Medical Spas
Lisa Marie Wark
lisa@lisamariewark.com
Level: Advanced Organization: Didactic Lecture
Desired outcomes:

• Attendees should recognize the distinct KPIs that are relevant to evaluating profitability in both plastic surgery practices and medical spas
• The presentation should enable attendees to compare and contrast the KPIs used in plastic surgery practices and medical spas
• Attendees should leave the presentation with the ability to apply the identified KPIs to make strategic decisions
• Attendees will recognize how successful businesses are leveraging KPIs to stay competitive, adapt to changes, and achieve sustainable profitability